A landing page is a highly targeted web page that allows you to capture a visitor’s information through a lead-capture form, or a conversion form.
A good landing page will target a particular audience with a particular message, such as traffic from an email campaign promoting a particular ebook or download, a Social Media post, or visitors who click on a pay-per-click ad promoting your product or service.
Working with you, I build highly targeted landing pages that allow visitors to download your content offers (ebooks, whitepapers, webinars, etc.), or redeem other marketing offers such as free trials, demos, or coupons for your product or service.
Creating landing pages allows you to target your audience, offer them something of value, and convert a higher percentage of your visitors into leads, while also capturing information about who they are and what they’ve converted on.